Financial Services / Legal | International

Challenge

An international law firm required strategic communications support in the context of a complex financial dispute involving regulatory decisions and investor claims. The case attracted significant media attention across multiple jurisdictions, creating reputational exposure amid ongoing legal proceedings.

Approach

We acted as a strategic partner at the interface of legal, communications and public positioning, ensuring alignment between litigation strategy and external messaging.

• Developed a proactive media strategy aligned with legal proceedings, ensuring consistency between legal arguments and public communication
• Structured and refined core messaging and narrative frameworks, translating complex financial and regulatory issues into clear, credible language
• Conducted targeted background briefings with selected journalists and opinion leaders to support informed and balanced reporting
• Prepared the client for reactive scenarios, including leaks, critical reporting and cross-border media escalation
• Coordinated closely with legal counsel to ensure full alignment between communication and litigation dynamics
• Monitored media coverage and stakeholder reactions to continuously adapt positioning in real time

Outcome

• Media coverage reflected a more nuanced and fact-based understanding of the dispute
• Reputational risks were contained across key jurisdictions
• The client was positioned as a credible and authoritative voice on regulatory and legal aspects
• The communication strategy supported broader litigation objectives